News
- Free Ice Cream
- 06/30/08
Turkey Hill’s blog notes that there’s free ice cream as part of the Super Scooper All-You-Can-Eat Ice Cream Festival at Penn’s Landing in Philadelphia on July 4, 5, and 6.
Turkey Hill will be there giving away free ice cream as part of the festivities. Wonder if they’ll be sampling Moose Tracks—it’s one of their best-selling flavors. If you’re interested in knowing, why not make plans to stop by the event?
- Blogger Loves Extreme Moose Tracks
- 06/27/08
Here’s a blogger who loves Extreme Moose Tracks.
We’re thankful for the glowing recommendation, but Extreme Moose Tracks doesn’t have “peanut butter swirls and peanut butter cups scattered in its blissful and satisfying flavors.” It’s chocolate, chocolate, and more chocolate.
For specifics, see our product description of Extreme Moose Tracks.
- New York Times Covers Denali Flavors
- 01/02/08
Denali Flavors was recently featured in a NY Times article on small businesses using blogging for marketing.
For details, check out Blogging’s a Low-Cost, High Return Marketing Tool.
- Consumers Love Moose Tracks
- 12/13/07
Here are some recent email comments we’ve received from consumers singing the praises of Moose Tracks ice cream:
”I just recently tried the Moose Tracks Ice Cream. Wasn’t my first choice, but the flavor I was looking for wasn’t on the shelf. I must say the Moose Tracks Ice Cream was better than I expected, and You can bet, it’ll be one of the flavors I buy from now on. Thanks for such a flavorful treat.”
”I just wanted to say that Extreme Moose Tracks is my absolute FAVORITE flavor!!! I totally love your ice cream!”
”Hi…just wanted to say I think Moose Tracks is the best ice cream I have ever tasted. Its great! Thanks…..keep up the good work!”
”I just ate some of your EXTREME MOOSE TRACKS Ice Cream and just wanted to say THANK YOU For Making The Best Flavor At Good Price….”
- Meijer Brand Moose Tracks Ice Cream Earns Placement Among Frozen Food Age
- 11/23/07
Denali Flavors was recently recognized by leading grocery trade publication Frozen Food Age for its partnership with Grand Rapids, Mich.-based retailer Meijer. Meijer Moose Tracks ice cream has been named one of the publication’s ten “TOP NEW PRODUCTS for 2007,” alongside leading national brands such as Jimmy Dean and Betty Crocker.
For details, check out Meijer and Denali Flavors Partnership Earns ‘Screams’ for Its Ice Cream as reported by PR Newswire.
- Denali Poll Shows Consumers Prefer Full-Fat Ice Cream
- 07/20/07
Denali recently sponsored a Harris Poll and found that two-thirds of U.S. adults feel eating full-fat ice cream is worth the guilt. The survey also revealed that ice cream is a favorite over other full-fat treats.
For details, check out Two-Thirds of U.S. Adults Say Eating Full-Fat Ice Cream is Worth the Guilt as reported by Crain’s Detroit Business.
- Denali Flavors To License Moose Tracks To Dippin' Dots
- 07/05/07
Moose Tracks is now available in Dippin Dots! For details, check out Denali Flavors To License Moose Tracks To Dippin’ Dots as reported by Diary Field magazine.
- Moose Tracks Sales Close to Vanilla's
- 05/23/07
The Toledo Blade recently recognized Toft’s Moose Tracks sales were “right up there with vanilla.” Read the details for yourself in Toft’s making moose tracks to bank.
- Denali and Moose Tracks in US News and World Report
- 02/13/07
Here’s a link to a US News and World Report article detailing Denali’s blogging experience. It mentions Moose Tracks ice cream as well as the fact that all the proceeds from our blogs are given to charity.
- Denali Moose Tracks Ice Cream Announces Partnership with Bass Pro Jon Bondy
- 01/24/07
Company Extends Marketing Strategy to Include Sponsorship in Emerging Sport
WAYLAND, Mich., Jan. 15 /PRNewswire/—Denali Flavors, Inc., one of the nation’s leading inventors and marketers of premium flavors for the ice cream industry, announces today that it will sponsor up-and-coming Bassmaster Elite Series angler, Jon Bondy, in his quest to qualify for the 2008 Bassmaster Classic world championship. As title sponsor of the angler, Denali will wrap Bondy’s competition boat with an image of its signature Moose Tracks® logo and its well known moose character. Terms of the agreement have not been disclosed.
The partnership marks Denali Flavors’ first entree into the professional sports sponsorship arena, and it comes at a time when the bass fishing industry is beginning to emerge as a top sport. There are more than 34 million anglers in the U.S. alone, and bass fishing is considered the clear choice among the fishing set. Sports Illustrated has declared the sport as, “the next NASCAR.” ESPN Outdoors will provide televised coverage of the 2007 Bassmaster Elite Series which begins on March 8, on Lake Amistad in Del Rio, TX.
“Denali Flavors/Moose Tracks is proud to support Jon in his quest for this year’s trophy, and we look forward to increased brand awareness through this partnership,” says Denali founder Wally Blume, an avid bass angler and Bassmaster member in his own right. “Just as this group of 100 anglers is recognized as the best in the world, Moose Tracks Ice Cream is recognized as a leader in the ice cream industry.”
Bondy is the only Canadian competing on the Bassmaster Elite series, a role he played last year while placing ahead of the pack in several events. He has even higher standards set for his second year on the pro circuit. “I’m grateful to Denali Moose Tracks for coming together with my long-time sponsors to support my quest for success at the highest level of this sport,” he said. “I am confident that this year’s results will be even better than last for the Bondy team.” To date, Bondy has more than $117,000 in winnings.
Bondy will continue his relationships with long-time sponsors including Champion Boats, Mercury Outboards, Motorguide trolling motors, All Star Rods, Shakespeare line, and Pflueger reels.
About Denali Flavors
Michigan-based Denali Flavors, Inc. is one of the leading inventors and marketers of specialty flavors for the ice cream industry, including its signature flavor, Moose Tracks®, which outsells vanilla in a number of brands. The Denali product line consists of more than 30 flavors, including Bear Claw®, Bear Foot®, Mother Lode®, and Caramel Caribou®. For more information, visit the Denali Website.